Just a few weeks in the past we completed a brand new job of naming and brand design, briefly, we created a brand new company picture, there was neither the identify nor the visible id of the corporate “Busner Electrónica”, the venture was simply an concept within the head of David Ibáñez, its promoter, and now, nevertheless, the corporate primarily based in Vitoria-Gasteiz already has a bodily half that’s the identify, recognizable, that we are able to use to discuss with it, to call it. It additionally has a bodily, visible half, from which we are able to determine the corporate, acknowledge it and affiliate it with the values that now we have needed stated company picture to transmit.
Busner Electronics already has its personal character, a character that’s transmitted by the firmness of the identify, forceful, robust, even with international reminiscences like lots of its opponents or references available in the market, however Busner does probably not imply something or not less than earlier than, Now, nevertheless, it already means lots, it means or refers to a younger model with nice projection, which is devoted to the distribution of digital elements for automation, management and instrumentation, a model that works with merchandise reminiscent of ultrasonic sensors and different varieties, scanners laser, safety parts, networks and connectivity, and so on. Busner is a muscular identify and due to this fact a model to belief for its energy and energy.
Concerning the visible id created, the Busner Electrónica brand needed to mirror the concept of a dynamic firm, it needed to convey a contemporary and considerably aggressive company picture, though inside an order, with steadiness as the idea from which it’s constructed. the model itself, this concept is mirrored within the outer field that encompasses the identify and supplies stability.
With the colour yellow, a placing coloration, we discuss with the robust determination of a model eager to place itself available in the market by which it competes and to draw consideration, to a model with out complexes and energetic. The blue letters distinction with the yellow background, they’re very legible and confer know-how, firm, enterprise, they’re constructed with a typography that can be forceful because the identify however elegant as may be seen by the rounded edges.
All this evaluation and work has been developed so as to create the company id of Busner Electrónica.